Police Privacy Notice in terms of section 18 and 72 of the Protection of Personal Information Act 4 Of 2023 POPIA
Sotera Creative Management (Pty) Ltd, trading as Sotera Models Agency, is committed to protecting the personal information of our models, clients, and other stakeholders in accordance with the Protection of Personal Information Act (POPIA), Act 4 of 2013..
Collection of Personal Information
We collect personal information, including but not limited to:
- Contact details (full name, email, phone number, address, date of birth, sex, language, nationality)
- Physical characteristics (height, hips, bust, bra,waist, shoes size, dress size, eye and hair color measurements)
- Images and videos (for modeling and promotional purposes)
- Passport, Id and work experience
- Bank account details (for payment purposes)
- Social media (for marketing purposes)
Purpose of Collection
We collect and use personal information for the following purposes:
- To provide modeling and talent management services
- To communicate with models, clients, and other stakeholders
- To promote our agency and services
- To direct marketing our models and talents
- To comply with legal and regulatory requirements
- We use our website and social media platforms, including third parties social media platforms to advertise our talents and agency
Disclosure of Personal Information
We may disclose personal information to:
- Clients and casting agents
- Other modeling and talent agencies
- Our service providers (e.g. photographers, stylists, makeup artist)
- Regulatory bodies and law enforcement agencies (if required by law)
- Outside South Africa, if necessary for our services (e.g., international clients)
We’ll ensure that recipients of your personal information have adequate data protection measures in place.
Security Measures
We implement reasonable security measures to protect personal information against unauthorized access, disclosure, or destruction.
Model Rights of Data Subjects (section 18 of POPIA)
You have the right to:
- Request access to your personal information (Section 23 of POPIA)
- Request correction of your personal information (Section 24 of POPIA)
- Object to the processing of your personal information (Section 11(3) of POPIA)
- Request deletion of your personal information (Section 24 of POPIA)
- Lodge a complaint with the Information Regulator (Section 74 of POPIA)
Contact Us
If you have any questions or concerns about our privacy policy, please contact us at:
Sotera Models Agency
Sotera Creative Management (Pty)Ltd
Email: [email protected] [email protected]
+27 612602920
Changes to this Policy
We reserve the right to update this policy at any time. We do recommend that you check our policy frequently.
Date of Last Update: 12th January 2026