Sotera Creative Management Pty Ltd (2025/925373/07) is a dynamic and innovative talent management company that trades under the names Sotera Models Agency and Sotera Kids Model. We are a leading agency in the South African entertainment industry, dedicated to discovering, nurturing, empowering, and promoting exceptional talent.
Our Umbrella Group
Sotera Creative Management Pty Ltd encompasses a range of divisions, each designed to cater to the diverse needs of our clients and talent:
- Sotera Models: Our flagship model agency, representing a diverse portfolio of talented models, from aspiring newcomers to established industry professionals.
- Sotera Talent: A comprehensive talent division, providing a platform for actors, musicians, performers, and other creatives to showcase their skills and secure opportunities.
- Sotera Coaching and Development: A dedicated training and development arm, offering expert coaching, workshops, and mentorship programs to help aspiring and established talent hone their craft and achieve their goals.
- Sotera Promotion: A full-service promotions division, providing innovative marketing solutions and strategic promotional support to our clients and talent.
Our Mission
At Sotera, our mission is to empower and inspire individuals to reach their full potential, while providing unparalleled service and support to our clients. We strive to be the go-to partner for talent acquisition, development, and promotion, setting new standards in the industry.
Our Values
- Excellence: We are committed to delivering exceptional service and results.
- Integrity: We operate with honesty, transparency, and respect.
- Innovation: We embrace creativity and innovation, staying ahead of industry trends.
- Passion: We are driven by a passion for talent, creativity, and success.